Welcome to
Good Futures

Here’s the latest from Good Futures

Filter by topic

All 2025 Trends Reports Weekly AI Boomers Brand & Marketing Climate Change Community Culture Economics Education Fundraising Gaming Gen Alpha Gen X Gen Z Gender Health Mental Health Millennials Nature Retail & Trading Science & Research Socials Sustainability Tech Third Sector Work Videos
Supermarket Food Waste Is a Big Problem. Is Dynamic Pricing the Solution?

Supermarket Food Waste Is a Big Problem. Is Dynamic Pricing the Solution?

According to a new study, grocery stores could keep more food out of…
Will sweat help us survive climate change?

Will sweat help us survive climate change?

It's gross. It's sticky. And it's already saved your life.
Dutch app Bubbel Chat matches people with opposing political views for genuine dialogue

Dutch app Bubbel Chat matches people with opposing political views for genuine dialogue

A new app called Bubbel Chat aims to foster understanding among Dutch…
Black babies in England three times more likely to die than white babies

Black babies in England three times more likely to die than white babies

Inequalities between rich and poor areas and white and black…
Meta is putting AI chatbots everywhere

Meta is putting AI chatbots everywhere

The Meta AI assistant is coming to WhatsApp, Messenger, and…
We Finally Have Proof That the Internet Is Worse

We Finally Have Proof That the Internet Is Worse

High-profile lawsuits against Google and Amazon have revealed Silicon…
Today’s social platforms are designed for spectacle and entertainment—but it’s not too late to build a platform that improves society.

Today’s social platforms are designed for spectacle and entertainment—but it’s not too late to build a platform that improves society.

Today’s social platforms are designed for spectacle and…
The Future of Game Accessibility Is Surprisingly Simple

The Future of Game Accessibility Is Surprisingly Simple

For all the challenges of communicating accessibility information to…
AI Is Helping Indigenous Teens in Brazil Keep Their Mother Tongue Alive

AI Is Helping Indigenous Teens in Brazil Keep Their Mother Tongue Alive

Chatbots and other new technology could play a key role in preserving…

Hey, what are you looking for?

Watch Read Chat
What’s the Matter with Men?

What’s the Matter with Men?

They’re floundering at school and in the workplace. Some…
How retail brands are trying to cash in on ‘funflation’

How retail brands are trying to cash in on ‘funflation’

Funflation references the staggering increasing costs people are…
AI may be the future of news reporting

AI may be the future of news reporting

As some news outlets experiment with automated journalism and…
‘We actually have fucking money to spend!’ Why do advertisers neglect menopausal women?

‘We actually have fucking money to spend!’ Why do advertisers neglect menopausal women?

After a study by the IPA revealed that only 7% of women think brands…
Sector income down for the first time in 10 years, research finds

Sector income down for the first time in 10 years, research finds

Data compiled by the National Council for Voluntary Organisations…
How Will A.I. Learn Next?

How Will A.I. Learn Next?

As chatbots threaten their own best sources of data, they will have…
Kate Lee: How do you portray the harsh realities of a cause while leaving space for hope?

Kate Lee: How do you portray the harsh realities of a cause while leaving space for hope?

The issue has come to the fore after Alzheimer's Research UK's new…
Teens Love LinkedIn  To some high-schoolers burned out on FOMO and thirst traps, the networking platform is “the way social media should be.”

Teens Love LinkedIn  To some high-schoolers burned out on FOMO and thirst traps, the networking platform is “the way social media should be.”

To some high-schoolers burned out on FOMO and thirst traps, the…
Most young people use cash to donate to charity, research finds

Most young people use cash to donate to charity, research finds

A survey shows 16- to 24-year-olds are also less likely than average…
Prev Next