What gives young people hope in times of crisis?

From Zohran Mamdani, working with children to ‘pure delusion’ – we…

Marketing to kidults

Adults are spending serious time and money on embracing their inner…

Sam Altman says that bots are making social media feel ‘fake’ 

After watching Reddit's OpenAI and Anthropic communities, Sam Altman…

Adapt or die? When total brand overhauls work, and when they don’t

When heritage brands overhaul their identities, the backlash can be…

The Top 100 Coolest Brands UK As Voted by Kids and Teens

Discover the Coolest Brands of 2025, shaped by over 30,000 kids and…

The Future Shopper 2025: Key trends shaping e-commerce | VML

The definitive report on e-commerce trends, consumer behavior shifts,…

Perfume shop in Swedish forest asks people to pay with their time instead of their kronor

Swedish fragrance brand Koyia opens a store where visitors trade 599…

Cancer Research UK to close nearly 200 charity shops

Brand Purpose … Are consumers aware to care?

Pet wellness explodes in popularity as brands cater to “lifestyle partners”

Get smart fast with global actionable insights, case studies and…

New AI tool can predict a person’s risk of more than 1,000 diseases, say experts

Delphi-2M uses diagnoses, ‘medical events’ and lifestyle factors to…

If A.I. Can Diagnose Patients, What Are Doctors For?

Large language models are transforming medicine—but the technology…