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Lessons in building authentic brand communities from Duolingo's sociopathic owl

Lessons in building authentic brand communities from Duolingo's sociopathic owl

Duolingo's pushy owl mascot comes to life at Shanghai graduation…
The Trump Assassination Attempt Meets the Internet’s Brain-Rot Era

The Trump Assassination Attempt Meets the Internet’s Brain-Rot Era

Today’s social platforms can instantly convert even the most…
TikTok Pushed Young German Voters Toward Far-Right Parties

TikTok Pushed Young German Voters Toward Far-Right Parties

Young Germans searching TikTok for parties and candidates were…
Instagram will help researchers study if it’s hurting teen mental health / 

Instagram will help researchers study if it’s hurting teen mental health / 

Are teens sad because of Instagram?
Why Fortnite and Roblox still rely on social to drive discovery and engagement of branded experiences

Why Fortnite and Roblox still rely on social to drive discovery and engagement of branded experiences

Marketers are leaning on the tried-and-true channel that is social…
Low alcohol sales boom ahead of Euros final

Low alcohol sales boom ahead of Euros final

More fans are embracing ‘nolo’ booze and canned ‘mocktails’ while…
For the first time ever, the Olympic Village will feature a nursery for parent athletes

For the first time ever, the Olympic Village will feature a nursery for parent athletes

Addressing a longstanding need, the 2024 Paris Olympic Games will…
FUTURE SPORT

FUTURE SPORT

Gen Z athletes are pushing their physical, technological and creative…
A Dose of Inspiration: Why Doctors Are Prescribing Museum Visits

A Dose of Inspiration: Why Doctors Are Prescribing Museum Visits

At the French city of Lille’s Palais des Beaux-Arts, "museo-therapy"…

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Recession pop is making a comeback

Recession pop is making a comeback

Charli XCX, Chappell Roan, Katy Perry and Kesha are all ushering in a…
How Germany’s ‘Orchestra of Change’ Inspires Action

How Germany’s ‘Orchestra of Change’ Inspires Action

“Scientists reach brains, but artists touch the heart. As musicians,…
Gen Z and gender: divided, complex and sometimes conservative

Gen Z and gender: divided, complex and sometimes conservative

Get smart fast with global actionable insights, case studies and…
Violence against women a ‘national emergency’ in England and Wales, police say

Violence against women a ‘national emergency’ in England and Wales, police say

National Police Chiefs’ Council analysis reveals 2m women a year…
The booming business of shaming young men

The booming business of shaming young men

Telehealth companies like Hims and Ro are making big money by preying…
AI Can’t Replace Teaching, but It Can Make It Better

AI Can’t Replace Teaching, but It Can Make It Better

Even techno-optimists hesitate to say teaching is best left to the…
Dutch drugstore chain invites teens to bring their BFF when applying for after-school jobs

Dutch drugstore chain invites teens to bring their BFF when applying for after-school jobs

Kruidvat's 'apply with your bestie' initiative is more than a smart…
This LA Restaurant Serves Up Empowerment for Refugees

This LA Restaurant Serves Up Empowerment for Refugees

At Flavors From Afar, each chef brings their own unique history to…
Andrew Taylor-Dawson: How to make digital engagement work

Andrew Taylor-Dawson: How to make digital engagement work

Many charities are driving innovation in digital fundraising but as a…
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