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Montreal DJs move clubbing from midnight to morning, adding coffee and croissants

Montreal DJs move clubbing from midnight to morning, adding coffee and croissants

Gen Z is shifting away from traditional nightlife towards…

Striding out with the new breed of Gen-Z walking groups

Striding out with the new breed of Gen-Z walking groups

Driven by social media, sobriety and a search for community, young…

Are You Lonely? Adopt a New Family on Facebook Today

Are You Lonely? Adopt a New Family on Facebook Today

A goat farmer in rural Minnesota, estranged from her biological…

In 2024-|-Fandom Conquered the World

In 2024-|-Fandom Conquered the World

From MAGA to Moo Deng, fans had more power in 2024 than ever before.

Letterboxd Marketing Strategy: a Masterclass in Building Community

Letterboxd Marketing Strategy: a Masterclass in Building Community

Explore Letterboxd's marketing strategy and how the film-focused…

Returning the Amazon Rainforest to Its True Caretakers

Returning the Amazon Rainforest to Its True Caretakers

Indigenous peoples forced from the Amazon rainforest are finally…

New seal of approval for tech products that respect people’s time, attention and humanity

New seal of approval for tech products that respect people’s time, attention and humanity

Calm Tech Certified is pushing for digital products that enhance…

How queuing for stuff became just as important as buying it

How queuing for stuff became just as important as buying it

In 2024, the almighty queue became a signifier of cool in and of…

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Radical Hope: A Survival Guide For The Coming Storm

Hope isn’t the whole strategy. But it might be the start.

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Radical Hope: A Survival Guide For The Coming Storm (Accessible Version)

Hope isn’t the whole strategy. But it might be the start.

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Baby Boomers Horizon Scan Report

Dive into trends and inspiration for engaging Baby Boomers.

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Navigating Change in 2025

10 trends for 2025 to help you navigate change

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Navigating the future of loyalty - Mini Report

Mini version of the loyalty report. The headlines and trends, with a…

Good Futures Loyalty Report Web Thumbnail

The Paradigm Shift - Navigating the future of loyalty

Loyalty is Dead. Long Live Loyalty. Explore trends and inspiration to…

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Navigating the future of loyalty - Webinar slides

Slides from the webinar launch for the future of loyalty report.

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Level Up: Charity Gaming

Gaming has come a long way from being a niche hobby to an inescapable…

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Gen X Horizon Scan

Dive into trends and inspiration for engaging Gen X.

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Good Futures 2024 Trends

From Biohacking, through to Machine Resistance. 15 trends to see you…

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