inspiration-safari | Retail & Trading

"TOMORROW’S COMMERCE"

Can Brands Still Make the Case for Sustainable Fashion?

In a climate where consumers are wary of greenwashing and a backlash…

Fashion Designers’ New Marketing Play: Personal History

From brand ambassadors to runway shows, fashion’s old shortcuts to…

Generational Breakdown: Gen Alpha

Gen Alpha are growing up very differently to their millennial and Gen…

Gen Z and Gen Alpha Set to Drive 40% of Fashion Spending by 2035

New BCG and Women’s Wear Daily (WWD) Report Reveals How Younger…

TOMORROW’S COMMERCE

Can Brands Still Make the Case for Sustainable Fashion?

In a climate where consumers are wary of greenwashing and a backlash…

What your cheap clothes cost the planet

A global supply chain built for speed is leaving behind waste,…

Gen X Is Quietly Dominating Luxury. Here’s How to Approach Them

As younger, more aspirational customers are turning away from luxury,…

Gen X sees luxury as more aligned with freedom than status

Get smart fast with global actionable insights, case studies and…

How ‘Unplugging’ Became Luxury’s Most Valuable Currency

In an era of AI slop and algorithm fatigue, going offline has become…

A Growing Number of ‘Repair Cafes’ Are Popping Up Around the World to Curb Consumer Waste

Local communities are hosting events where people can bring in their…

Gen Z broke the marketing funnel. What now? (Part II)

Shopping via social media has made the purchasing journey seamless,…

Gen Z is redefining the 'lipstick effect' with matcha and designer sneakers

Gen Z is spending on small luxuries, similar to the lipstick index.…

The Future Shopper 2025: Key trends shaping e-commerce | VML

The definitive report on e-commerce trends, consumer behavior shifts,…

Perfume shop in Swedish forest asks people to pay with their time instead of their kronor

Swedish fragrance brand Koyia opens a store where visitors trade 599…

Cancer Research UK to close nearly 200 charity shops

Brand Purpose … Are consumers aware to care?